A private tutoring company has hired former Prime Minister Sir John Key for its board and unveiled ambitious plans for a global online high school.

Key will follow his son Max Key into the company, Crimson Consulting, where Max worked from 2015 until 2017, helping students get into top American universities through excellence in sports.

Company founder Jamie Beaton, 24, said the former Prime Minister would be an “advisory member” of the company’s board.

Sir John Key, right, pictured on election night in 2014 with his son Max Key, who joined Crimson Consulting in 2015. Photo / File
Sir John Key, right, pictured on election night in 2014 with his son Max Key, who joined Crimson Consulting in 2015. Photo / File

He has also announced that the company will start a “highly selective” online Crimson Global Academy in February, targeting several hundred students studying towards Cambridge exams, NZ Scholarships or entry tests for American universities.